Shoe Dog

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Shoe Dog

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Written By: Phil Knight       
Narrated By: Norbert Leo Butz
Date: 25 April 2016
Duration: 13:23:08

| Genres

Biographies Business Memoir

| Summary

In this candid and riveting memoir, for the first time ever, Nike founder and CEO Phil Knight shares the inside story of the company's early days as an intrepid start-up and its evolution into one of the world's most iconic, game-changing, and profitable brands.In 1962, fresh out of business school, Phil Knight borrowed $50 from his father and created a company with a simple mission: import high-quality, low-cost athletic shoes from Japan. Selling the shoes from the trunk of his lime green Plymouth Valiant, Knight grossed $8,000 his first year. Today, Nike's annual sales top $30 billion. In an age of startups, Nike is the ne plus ultra of all startups, and the swoosh has become a revolutionary, globe-spanning icon, one of the most ubiquitous and recognizable symbols in the world today. But Knight, the man behind the swoosh, has always remained a mystery. Now, for the first time, in a memoir that is candid, humble, gutsy, and wry, he tells his story, beginning with his crossroads moment. At twenty-four, after backpacking around the world, he decided to take the unconventional path, to start his own business-a business that would be dynamic, different. Knight details the many risks and daunting setbacks that stood between him and his dream-along with his early triumphs. Above all, he recalls the formative relationships with his first partners and employees, a ragtag group of misfits and seekers who became a tight-knit band of brothers. Together, harnessing the transcendent power of a shared mission, and a deep belief in the spirit of sport, they built a brand that changed everything.

| Author

Phil Knight

Philip Hampson Knight (born February 24, 1938) is an American business magnate and philanthropist. A native of Oregon, he is the co-founder and chairman emeritus of Nike, Inc., and previously served as chairman and CEO of the company. In November 2015, Forbes named Knight the 15th richest person in the world, with an estimated net worth of US$28.1 billion. He is also the owner of the stop motion film production company Laika.

Knight is a graduate of the University of Oregon and Stanford Graduate School of Business (Stanford GSB). He ran track under coach Bill Bowerman at the University of Oregon, with whom he would co-found Nike.

A noted philanthropist, Knight has donated hundreds of millions of dollars to each of his Alma Maters, as well as Oregon Health & Science University. In total he has donated over $2 billion to the three institutions.

According to Forbes, Knight's net worth is estimated at $24.1 billion in 2016, for his stake in Nike.